REAL PLAYBOOK PREVIEW

Selected pages from a real personalized Playbook

These are seven pages taken directly from a finished LaunchTailor Playbook — the cover, the contents, and one page from each of five chapters. Nothing here is a mockup. The full playbook has twelve chapters; this preview is a part of one, not the whole.

The example was prepared for a fictional customer starting a dog walking service, so the plan you receive is built from your answers and will read differently.

What the full playbook covers

Twelve chapters, in this order. The preview below shows pages from chapters 1, 5, 6, 9 and 11.

  1. 01Your Launch Snapshot
  2. 02The Business You Are Building
  3. 03Your Ideal Customer
  4. 04Your Offer
  5. 05Pricing Strategy
  6. 06Capacity and Revenue Scenarios
  7. 07Startup Setup
  8. 08How You Will Find Customers
  9. 09Your First 30 Days
  10. 10Risks and What Could Go Wrong
  11. 11What You Must Verify Locally
  12. 12Review, Decide, Improve

The pages

Page 1 of a real LaunchTailor Playbook: Cover
Cover
Page 2 of a real LaunchTailor Playbook: Contents
Contents
Page 3 of a real LaunchTailor Playbook: Your Launch Snapshot
Your Launch Snapshot
Page 12 of a real LaunchTailor Playbook: Pricing Strategy
Pricing Strategy
Page 14 of a real LaunchTailor Playbook: Capacity and Revenue Scenarios
Capacity and Revenue Scenarios
Page 23 of a real LaunchTailor Playbook: Your First 30 Days
Your First 30 Days
Page 31 of a real LaunchTailor Playbook: What You Must Verify Locally
What You Must Verify Locally